WRAP & ROAST

Privacy Policy

State of New Jersey | Effective Date: February 24, 2025

Last Updated: February 24, 2025

1. Introduction

Welcome to Wrap & Roast (“we,” “our,” or “us”). We are a fast food restaurant located in New Jersey and are committed to protecting the privacy of our customers. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our restaurant, use our website, or place an order online.

By using our services, you agree to the terms of this Privacy Policy. If you do not agree, please refrain from using our services.

2. Information We Collect

2.1 Information Collected In-Store

When you visit our physical location, we may collect:

Name and contact information when you sign up for loyalty programs or promotions
Payment card information processed securely through our point-of-sale systems
Order history and preferences
Video surveillance footage for security purposes

2.2 Information Collected Online

When you place an order through our website, we may collect:

Full name, email address, phone number, and delivery address
Payment information (credit/debit card details, processed via secure third-party payment processors)
Order history and food preferences
IP address, browser type, device information, and cookies
Account login credentials (if you create an account)

3. How We Use Your Information

We use the information we collect for the following purposes:

To process and fulfill your food orders (in-store and online)
To communicate order confirmations, updates, and receipts
To provide customer support and respond to inquiries
To improve our menu, services, and customer experience
To send promotional offers, deals, and newsletters (with your consent)
To comply with applicable New Jersey and federal laws and regulations
To prevent fraud, protect the security of our systems, and enforce our policies
To analyze website usage and improve our online ordering platform

4. Sharing of Your Information

Wrap & Roast does not sell your personal information to third parties. We may share your information in the following limited circumstances:

Service Providers: Third-party vendors who assist us in operating our website, processing payments, delivering orders, or conducting marketing activities. These providers are contractually obligated to protect your information.
Legal Compliance: When required by law, court order, or governmental authority in New Jersey or at the federal level.
Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
Safety & Security: To protect the rights, safety, or property of Wrap & Roast, our customers, or others.

5. Cookies and Online Tracking

Our website uses cookies and similar tracking technologies to enhance your online ordering experience. Cookies help us remember your preferences, keep items in your cart, and analyze site traffic.

You may control cookie settings through your browser. However, disabling certain cookies may affect the functionality of our online ordering system. We do not currently respond to “Do Not Track” signals.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. Payment card data is not stored by us after transaction processing is complete.

7. Data Security

We implement reasonable and appropriate technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. Our online ordering platform uses SSL/TLS encryption to protect data in transit.

However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security and encourage you to use strong passwords and keep your account credentials confidential.

8. Your Rights Under New Jersey Law

As a New Jersey resident, you may have certain rights regarding your personal information under the New Jersey Privacy Act (NJPA) and other applicable state laws, including:

Right to Know: You may request information about the categories and specific pieces of personal data we have collected about you.
Right to Correct: You may request correction of inaccurate personal information we hold about you.
Right to Delete: You may request that we delete your personal information, subject to certain exceptions.
Right to Opt-Out: You may opt out of receiving marketing communications from us at any time.
Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.

To exercise any of these rights, please contact us using the information provided in Section 11 below. We will respond to your request within 45 days as required by New Jersey law.

9. Children’s Privacy

Our services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13 without verifiable parental consent. If you believe we have inadvertently collected information from a child under 13, please contact us immediately and we will take steps to delete such information.

10. Third-Party Links

Our website may contain links to third-party websites (e.g., delivery platforms, social media). This Privacy Policy does not apply to those third-party sites, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party sites you visit.

11. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy at any time. When we make material changes, we will update the “Last Updated” date at the top of this page and, where appropriate, notify you by email or through a notice on our website. Your continued use of our services after any changes constitutes your acceptance of the updated policy.

12. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us at:

Wrap & Roast

New Jersey, United States

Email: privacy@wrapandroast.com

Phone: (201) 853 9756

Website: www.wrapandroast.com

We are committed to resolving any complaints about our collection or use of your personal information. New Jersey residents with unresolved complaints may also contact the New Jersey Division of Consumer Affairs at www.njconsumeraffairs.gov.

This document is for informational purposes. Consult a qualified attorney for legal advice.

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